Eat By Design is a platform enables providers to tailor personalised meal plans for each customer weekly. Customers have every meal planned out for them and the shopping list they need to stay healthy.
Key issues the platform is aiming to address
Customers come in for an average of 3-5 consults per year.
This makes it very hard for the nutritionist to be successful in helping their customer to change their behaviours.
Customers drop out quite often which means there is a constant search for new customers.
Running a business on top of consulting is a significant burden and there is a high rate of loss from the industry as nutritionists change jobs due to not being able to cope.
Solution
What did we do?
Redgum worked through the business and revenue models, then designed an built the software platform that met the needs and achieved the vision Thea had.
What benefit does it give to our client?
Thea is able to go from helping customers one on one to helping her entire industry change the dynamic of how they can care for their customers, and how they can earn their living.
What benefit does it give to their customers?
For the providers it keeps their customers in constant contact enabling them to have a daily or weekly feedback loop compared to their 1 hour consult 3-5 times per year.
It also creates a new, ongoing revenue stream that helps many practitioners stay in the job they trained for and love.
Solution Showcase
