
Your Know-How as a Service
Redgum enable you to change the game in your industry.
Our Redprint process is specifically designed to capture your know-how and translate it into a software platform, navigating you through the release and growth of your system.
Companies like yours are turning their know-how, spreadsheets and processes into software platforms (SaaS).
Examples you already know
SaaS changes the rules of the game, what is the right solution for your know-how?
Uber is a ride-hailing platform that connects riders with drivers through a mobile app.
It its the biggest taxi service in the world, but owns no taxis.
Airbnb is a platform that allows people to rent out their homes or properties to travellers, providing an alternative to traditional hotels.
Its the biggest hotel chain in the world, but owns no rooms.
Industry specific examples
These take specific industry and domain knowledge, provide a very targeted solution, and make that the competitive advantage for a specific audience.
Veeva is a SaaS platform that provides cloud-based solutions for the life sciences industry. It offers a range of features including CRM, content management, and clinical data management.
Toast is a SaaS platform that provides cloud-based solutions for the restaurant industry. It offers features such as POS systems, online ordering, and inventory management.
Buildertrend is a SaaS platform that provides cloud-based project management solutions for the construction industry. It offers features such as project scheduling, budgeting, and communication tools.
Medallia is a SaaS platform that provides customer experience management solutions for the hospitality and retail industries. It offers features such as survey management, text analytics, and social media listening.
Know-How we have translated
See our growing portfolio to get an idea of what is possible
If you’re not leading this change then you will be paying others to do this for you, or becoming uncompetitive or obsolete.
Software technologies have historically been a source of disruption for only a select few sectors, such as banking, gaming, and journalism.
In the past five years, this has started growing to every sector and profession, revolutionizing the way every industry operates.
The successful platforms have been constructed upon the essential understanding and insights of a handful of informed, progressive individuals from that particular sector.
People with expertise like yours.
Why Build a SaaS platform?
Building a Software-as-a-Service (SaaS) platform for your know-how can offer numerous benefits. These include:
Scalability: A SaaS platform can be easily scaled up or down to meet changing demand. This means you can easily grow your platform as your business grows.
Accessibility: A SaaS platform allows users to access your know-how from anywhere in the world with an internet connection. This means you can reach a wider audience and increase your potential customer base.
Revenue streams: Building a SaaS platform allows you to monetize your know-how by charging users for access to your platform. This can create a steady stream of recurring revenue.
Automation: A SaaS platform can automate many of the processes involved in delivering your know-how. This can free up time for you to focus on other aspects of your business.
Analytics: A SaaS platform can provide valuable insights into how users are interacting with your know-how. This can help you optimize your platform for better user engagement and satisfaction.
Customization: A SaaS platform can be customized to meet the specific needs of your target audience. This can make your platform more appealing to users and increase your customer retention.
Overall, building a SaaS platform for your know-how can provide a range of benefits that can help you grow your business and reach new audiences.
Clients we have helped already


















How to spot your opportunity
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Look at what you know
Through the years, your organization has gained a wealth of experience and knowledge
You have managed to overcome challenges by creating forms and spreadsheets for each aspect of the business (marketing, sales, operations, projects, delivery, accounts management, and quoting)
You could leverage these resources to develop a cloud solution or phone app.
This solution could improve your business performance, create a new product for your customers or vendors, or even generate a new revenue stream by helping your industry address a common issue you already know the solution to.
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What pains did you have?
How have you managed to solve these issues through process, spreadsheets or organising your people better?
Even if your solution is a bit clunky, only works with 1 or 2 people using it, we can usually translate this to a cloud platform that can scale as far as you want it to.
Your competitors probably suffer the same and will pay if you can provide a solution.
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Where does it all break down?
If you can't think of a specific solution you have already found, think about the issues you have.
Often the opportunities come from crossovers between departments, between subcontractors, between your customers and your sales, implementation or support teams?
Many of the solutions redefine these relationships and supports or automates the interactions, ensuring they work “as they should” not “as they have evolved” to everyone's benefit.
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Do you have an existing system?
Redgum provide a retrospective Redprint process to capture the IP embedded in your existing non-cloud systems.
This can then become the basis for a new cloud offering that leverages the learning you have already made, with the changes you wish were there.
How we work
Know-How Commercialisation Plan. When you put your business into the cloud, the rules of the game can change radically. The definition of the customer, the pricing, the feeling and image you want to present to your specific customers and users to talk to their friends about you.
The Know-How Commercialization Plan is a series of workshops for you to understand what you actually have, then what is possible, and finally, what form is the best outcome for you and your solution.
Value Discovery. Understanding what you have, who would benefit from it, who will pay for it and critically, what the return will be for you. We develop a range of business model and revenue model options showing the return on your investment.
Roadmap. We define the critical criteria for your users to start being successful (and for you to start seeing a return on your investment). We also define the long term growth that will take you from a few early adopters to a main stream market.
Architecture and Design. Through a series of workshops we create the Redprint model. This shows the Apps, workflows, screens, processes and all the technical “parts” needed to make the solution work.
Retrospective Architecture and legacy management. Redgum provide a retrospective Redprint process to capture the IP embedded in existing non-cloud systems. This can then form the basis for a new cloud offering that leverages the learning you have already made.
Engineering, Development and Quality Assurance. As areas of the Redprint mature through the workshops we use our Deliver process to detail the Parts to confirm both you and the development team agree what should be built, build it and ensure the result meets the need.
Go Live and Tuning. Once a solution has progressed to a point where users can start receiving Value from the platform, we launch the platform and involve the early adopting customers in the final tuning process.
Expansion. Once we are comfortable the platform delivers the value, that customers are happy with it and that it is stable and ready to scale, we start expanding the platform to cater for a wider audience.
Handover. Our goal is to be with you for life but sometimes as you scale you may decide to do more of the technical support and improvement inhouse. Redgum help you find, train and support you in building the right team for your situation. We can fill the gaps for specialist skillsets and when you need temporary scale for larger requirements.
Ballpark Statement
A common question everyone has is “how much is this going to cost?”
The actual answer comes from doing the commercialisation plan, creating a brief and then developing a software architecture draft. Before you have done all that however here is a series of ballpark estimates from previous solutions to give you a feel.
When you are ready, talk to Rob to get a clear understanding.
To discuss your idea call Robin on
03 8352 6222
Preparation Space
Not ready yet? Need clarity before committing to a path?
Understanding your opportunity.
Examples of SaaS platforms